Cash-Smith Ruth (EN) — Graphic Designer's Guide to Better Business Writing

Graphic Designer's Guide to Better Business Writing краткое содержание

Graphic Designer's Guide to Better Business Writing - описание и краткое содержание, автор Cash-Smith Ruth (EN), читать бесплатно онлайн на сайте электронной библиотеки Lib-King.Ru.

Visual-thinking graphic designers sometimes struggle to express themselves clearly and effectively in writing. Now theres help! The Graphic Designers Guide to Better Business Writing teaches graphic designers how to write compelling business communications. Created especially to address the needs of graphic designers, this handy guide breaks the writing process down into simple, easy-to-understand stages and offers practical writing and presentation models that designers can put to use immediately. Real-life examples cover an array of essential topics: writing winning resumes and cover letters, landing accounts, writing polished letters and reports, creating design briefs, and much more. As a bonus, the authors include time-saving insider tricks of the trade, gleaned from interviews with design professionals and creative directors from across the country.